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Effort Underway to Speed Aid to Small Businesses

David Cho and Brady Dennis of The Washington Post write of a developing initiative to make billions of dollars of bailout funds available to small businesses through community banks. "One approach, put forward by Sen. Mark Warner (D-Va.) on Wednesday, could combine resources from the Treasury Department, Federal Reserve and private banks to create a $50 billion pool of money that would be used to lend to small businesses." Warner said that one way might call for the US Treasury to reallocate as much as $10 billion in TARP funds for a community banking loan pool. More...

The basics about advertising

A formal advertising campaign takes some time, some effort and, yes, some money, to work right. You need to know how it works and what you can expect. More...